Press & Media

Atomedge named country winner in 2024 Xero Beautiful Business Fund

Cape Town - 1st November 2024 - Atomedge, creators of some of the worlds most advanced anatomy 3D models, announced it was named the South Africa winner in the 2024 Xero Beautiful Business Fund in the Trailblazing with Technology category. This recognition from Xero will help Atomedge to expand hardware infrastructure to accelerate the creation of it’s 3D anatomical content.

The Xero Beautiful Business Fund is an initiative that supports small businesses and non profits with their growth plans and help drive future success. The 2024 fund offered more than NZ$750,000 in total and was open to Xero business clients in Australia, Canada (excluding Quebec), New Zealand, Singapore, South Africa, the United Kingdom and the United States. Customers had  four entry categories to choose from:

●      Innovating for environmental sustainability

●      Trailblazing with technology

●      Strengthening community connection

●      Upskilling for the future

 This year, 24 country and four global winners were selected based on a 90-second video demonstrating how they would use the funding to support their future business goals. Each country winner received NZ$20,000 (or local currency equivalent) and the four global winners received NZ$70,000 (or local currency equivalent).

 “As a highly focused business operating in a niche industry, the recognition from Xero along with the prize money is a tremendous validation of the pioneering work we’re doing. The funds will allow us to ramp up our rendering capabilities, and further test and explore our offerings so that they’re streamlined and well designed for use on VR, AR and 3D printing platforms.” - Guy van der Walt, Founder

Huge thanks to Xero for being an excellent accounting partner over the years, and for this significant vote of confidence in the work we’re doing. Also a shoutout to Creative CFO who introduced us to Xero, and who do all the heavy lifting for us in that department ;)